How to Successfully Open Your
Own Online Dollar
Store
Find out how to start a
dollar store on the internet with the fast growing, simple yet
unique Online Dollar Store Business Opportunity
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Guess what? You don't
have to spend thousands of dollars to buy a dollar store
franchise. Online dollar stores offer a profitable
alternative - they are cheap to start, convenient to
operate, and they offer your customers the benefits of low
prices, easy and quick shopping - and they don't even have to
pay for gas!
Internet shopping is growing
exponentially, and Dollar Stores are one of the top franchises
today. Combine these two ideas, and you have a winning
profitable business that will continue to grow. If you
read the article below, you'll see that many dollar
store customers tend to buy in bulk when there is a
cost savings - so as a dollar store owner, you can end up
with some large sales, despite the small pricetag.
No experience is required to
start a dollar store online; imagine that! We've found a
company that will do all of the website programming for you. In
fact, they give you instant store set-up - you can "open" your
store the day you decide to start your business.
Some other nice benefits are
that there are no franchise fees, and you get a free
marketing consultation to help you succeed with your
business,
Find out more about this new
business program >> How to Start
a Dollar Store on the Internet.
The Rise of Dollar
Stores
Sheryl Huenster is a self proclaimed dollar
store junkie. The Clifton mother of four makes the trek to
various fixed price stores within a ten mile radius of her
white clapboard home two or three times per
week.
“I’m an addict. I admit it. I
can’t go more than a week without visiting the stores, unless
I’m on vacation. You better believe that when I go to the
Jersey Shore I know where the all the stores are in the Toms
River area,” she laughed.
Years after the close of
Woolworth’s and other “Five and Dime” stores, dollar stores are
filling the void by opening up around the country, but they
seem almost ubiquitous to New Jersey. Many of the stores are
operated by immigrants who have a knack for buying low priced
goods overseas and having them shipped to the U.S. to sell for
a dollar a piece. Like Woolworth’s, the dollar stores carry
“sundry” items such as hair brushes, small picture frames,
toothpaste, games, toys, etc., as well as harder to find items
that the more upscale stores don’t carry.
Ice cube trays, magnets, gift
bags, flags, paper, coffee mugs, staples, paint brushes, hand
cream, eyeglass cases, candles, soap, are some of the things
that Sheryl keeps an eye out for. “I found a baster yesterday
for my Thanksgiving turkey. I use it just once then I toss it.
It is far easier to replace a baster than trying to clean the
darn thing!”
Elise Brookings of Wayne is
another dollar store fan who visits her favorite store at least
twice a week. “I go to the store on Hamburg Tpk. You have to go
back often as the stock changes all the time; once an item is
gone it is rarely seen again.” Elise navigates the store’s
aisles with a shopping cart which is quickly filling with gift
bags, wrapping paper and what she calls stocking stuffers.
“Playing cards, figurines, books, these are some of the items
my kids will find in their stocking this year. Most of the
stocking stuffers will be things I find in this store; I’ll go
to CVS for the candy, but for little else.”
Not all the stores prove to
be successful. A store in Haledon and another one in Paterson
have closed within the past year, while stores in neighboring
towns have opened or expanded. Shoppers will tell you that it
isn’t always the location, but the type of inventory
carried.
Jan Chavez of Bloomfield
is very selective in choosing which stores to visit. “I can
tell almost immediately if a store will be a success or not. If
they sell items I could get at the Giants Stadium flea market
it won’t work out. Too common and not worth the dollar; I can
find the same items discounted at my supermarket.” The
diminutive woman with toddler in tow added, “When I visit
dollar stores I want a real bargain. It should be something
that would have sold for several times the amount originally or
would still sell for much more than a dollar if sold
elsewhere.”
Store manager Pava, who works
at one of the area shops, said the reason that his store is so
successful is that the store’s buyer travels throughout the Far
East making purchases directly. It may seem odd to send a buyer
so far away for items that sell for so little, however the
store is making money and a quickly turning inventory is what
keeps bringing the customers back.
Indeed, store owners count on
shoppers like Sheryl and Elise who make multiple visits to
sustain them. Pava added, “Nobody buys just one item, they buy
in bulk. Just this morning a teacher came in and purchased 26
toys. She plans on giving them to each of her students for
Christmas.”
If Sheryl, Elise, and Jan are
the atypical customer, than Pava’s shop and those like his
should be considered a raging success. Judging by the lines at
the three open registers and the inventory on hand, his shop
will probably be around for a long time. “We will be opening a
second store next year in the Morristown area. It’ll be even
larger than this one”, concluded Pava as he excused himself to
go to a nearby counter to help wrap up glass dishes that were
just purchased.
With a full parking lot and clerks constantly
replenishing inventory, the successful dollar store will
be an important part of the suburban scene for years to
come. Woolworth’s may not only be gone, it may soon be
forgotten.
This article originally
appeared on Townstead.com, a defunct site managed by Matt
Keegan. It was part of his "Life in New Jersey" series of
articles.
Matthew
Keegan is the owner of a successful article writing, web
design, and marketing business based in North Carolina, USA. He
manages several sites including the Corporate Flight Attendant
Community and
the Aviation Employment
Board. Please
visit The Article Writer to review
selections from his portfolio. | Article Source
for how to start a dollar store on the
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